What Has Your Marketing Company Done For You Lately?

[frame_left width=”574″ height=”170″]wp-content/uploads/2011/01/Xcel_Slider.jpg[/frame_left] Automotive sales are still relatively down in the dumps, which has left many dealers scrambling to find new and inventive ways to try and entice customers to make a visit and close a deal. Newspaper and television ads are just one piece of the puzzle, but for most buyers – especially new…

Details

Social Media + Auto Direct Mail = Stellar Dealership Marketing

[frame_left width=”574″ height=”170″]wp-content/uploads/2011/08/socia-media-logo.png[/frame_left] Stop Denying It At this point, it’s downright impossible to deny social media’s marketing potential. Not only does it allow auto dealers and other marketing interests to connect with customers directly, if used to its fullest potential, it can help us to glean some pretty amazing information which we can then use…

Details

$25,000 Grand Prize Winner!

Congratulations to our latest winner of $25,000! She beat the odds and came to our event to find she was the winner! Smart dealerships know that utilizing insured prizes from an automotive direct mailer company like Xcel Media Group is not only a great way to get targeted members of the local community through their front…

Details

Auto IntelliKEY

When the IntelliKEY first came out we were a little bit skeptical on how much it would actually increase response. We’ve now done a little over 1 million mail pieces with an intelliKEY attached and I have to admit we were surprised at the numbers. Compared to direct mail pieces that had no key attached…

Details

8-Page Booklets Are Still #1

2010 was a banner year for 8-page booklets. In fact, here at Xcel, we sold more 8-page booklets than any other type of Direct Mail. That streak continued in January. It seems the 8-page booklet is going to be around for a long time. And it should! Customers are responding and dealers are loving the…

Details