Jessica has been working in the automotive marketing industry since 2005. She has helped dealerships all over the country develop effective marketing strategies to retain their current customers and generate new ones.

Shake Things Up This 4th of July

If “Sizzling Sales Events” and “4th of July Buyback Extravaganzas” have been in your summer marketing mix for what seems like forever, maybe it’s time to shake things up, at least a little. Luckily, July 4th is the perfect “meme” upon which to build great automotive direct mail and marketing campaigns. Here are just a…